Tensions, Targets and Transformation – Darryl Pigott & Liz Patten – CenterParcs

Darryl Pigott & Liz Patten - CenterParcs

’Tensions, Targets and Transformation’

The tension between Sales and Revenue Management is a challenge in many organisations.  In the last 18 months Center Parcs have undergone a deliberate change of emphasis to make our traditional Sales teams become more commercially focussed.   This has been an interesting journey, but one which has yielded some significant results.