Ancillary Revenue Optimisation – Dimitris Hiotis – Simon Kucher and Partners

Ancillary Revenue Optimisation - Dimitris Hiotis - Simon Kucher and Partners

Tips and tricks on how to use pricing science, yield management and behavioural economics to upsell ancillaries to your customers.
Dimitris Hiotis is a Partner with Simon Kucher, where he is the Global Lead of the Tourism, Transportation and Leisure Practice.